Domino's
Webpages concerning "Domino's"
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Wikipedia-Article "Domino's"
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| Type | Corporation (NYSE: DPZ) |
|---|---|
| Founded | Ypsilanti, Michigan (1960) |
| Location | Ann Arbor, Michigan |
| Key people | Tom Monaghan, Founder David Brandon, Chairman & CEO |
| Industry | Food Wholesale |
| Slogan | {{{company_slogan}}} |
| Products | Pizza |
| Revenue |  $1.5 billion USD (2004) |
| Operating income | {{{operating_income}}} |
| Net income | {{{net_income}}} |
| Employees | 145,000 |
| Website | www.dominos.com |
| {{{footnotes}}} | |
Domino's Pizza NYSE: DPZ is an international pizza delivery franchise and fast-food restaurant chain headquartered in Ann Arbor, Michigan, United States. It was founded by Tom Monaghan in 1960. As of 2005, it had 7,875 stores in more than 55 countries. It was the second-largest pizza chain in the United States when it went public in 2004, with total sales exceeding US$4.6 billion.
Throughout its early history, the chain offered free pizza to customers who did not get their order in 30 minutes. The offer was changed to a $3 discount in the mid-1980s, then abandoned in the 1990s. They ended this campaign after numerous delivery drivers were driving recklessly in order to make the time limit, and several high profile incidents of injuries to pedestrians and other drivers occurred.
Domino's offers online ordering via the Web and digital television throughout the United Kingdom. Telephone orders are made locally, but online orders go to headquarters and are faxed to the local branch, hence online orders take longer than telephone orders. Orders can be placed over the Web in selected areas of the United States.
History
The origins of Domino's Pizza began in 1960 when Tom Monaghan and his brother James bought a local pizzeria in Ypsilanti, Michigan named Dominick's Pizza. The deal was secured by a $75 down payment and the brothers borrowed $500 to pay for the store. Eight months later, James quit the partnership and traded his half of the business to Tom for a used Volkswagen Beetle. With Tom Monaghan as sole owner of the company, Dominick's Pizza became Domino's Pizza. In 1968, a fire destroyed the company headquarters and the commissary. Although Domino's faced numerous other obstacles in the following years, the company expanded and in 1978 the 200th Domino's franchise opened. In the 1980s, Domino's decentralized its operations by opening the first international Domino's in Winnipeg, Canada. In the following years the company expanded even more greatly and currently has over 7,000 stores. Monaghan retired in 1998 but retained a 27% non-controlling stake in the company.
In the 1980's, Domino's Pizza was well known for advertisements featuring The Noid. Customers were implored to order from Domino's in order to "avoid the Noid." In 1989, the "Noid" campaign was promptly pulled off the air after a man, Kenneth Lamar Noid, who thought the ads were a personal attack on him, held two employees of an Atlanta, Georgia Domino's restaurant hostage for over five hours. After forcing them to make him a pizza, Noid surrendered to police. Noid was charged with kidnapping, aggravated assault, extortion and possession of a firearm during a crime. He was found not guilty by reason of insanity.
Domino's has been very present in popular culture, with its products appearing in, among other films, the 1990 blockbuster Teenage Mutant Ninja Turtles.
The three dots on a Domino's Pizza box represent the first three Domino's stores. Monaghan had planned to add another dot for each new restaraunt that opened, but given the rapid rate at which Domino's opened new stores, that quickly became impractical.
Domino's has also introduced numerous innovations in the pizza industry including the now standard use of corrugated cardboard delivery boxes, the modern belt driven pizza oven, modern and centralized ingredient logistics, and the "Heat Wave", a portable electrical bag that uses patented technology to keep the pizza hot during delivery.
Monaghan is no longer involved with the running of the corporation, nor does he have a controlling interest. In the past Domino's has come under fire from some liberal groups because of Monaghan's support of conservative and pro-life religious and political organizations, such as Operation Rescue, and activities.