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The American Advertising Federation (AAF), headquartered in Washington, D.C., is a trade association that represents 50,000 professionals in the advertising industry. AAF's 130 corporate members are advertisers, agencies and media companies that comprise the nation's leading brands and corporations. AAF has a national network of 210 ad clubs and connects the industry with an academic base through its 210 college chapters.
AAF initiatives include a number of Conferences and Award Programs including the Addy Awards.